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Internet advertising
      Titles Descriptions
  1. AD Resource: Internet Advertising and Promotion Resources
  2. Electronic Billboards on the Digital Superhighway
  3. Executive Summary
  4. KnowThis.com
  5. Ten Commandments for Successful Marketing Communications on the Web
  6. Web Review: Practical Web Advertising

Comments: bubl@bubl.ac.uk
AD Resource: Internet Advertising and Promotion Resources
Guide to all aspects of Internet advertising, online promotion and marketing.
     Author: JupiterMedia Corporation
     Subjects: advertising, internet advertising, marketing links
     DeweyClass: 659
     Resource type: guide
Electronic Billboards on the Digital Superhighway
Report of the CNI Working Group on Internet Advertising, September 1994.
     Author: Coalition for Networked Information
     Subjects: internet advertising
     DeweyClass: 659
     Resource type: document
Executive Summary
Weekly newsletter which highlights Internet marketing trends, profiles, news, and advice. It focuses primarily on electronic commerce and Internet advertising, includes corporate profiles and book reviews, and is aimed at professional Web marketing personnel.
     Author: Bruner, Rick E.
     Subjects: electronic commerce, internet advertising, internet marketing
     DeweyClass: 658.8
     Resource type: magazine
Ten Commandments for Successful Marketing Communications on the Web
Hints and tips on marketing and advertising on the Internet, for large and small businesses and for individuals.
     Author: Werbal Advertising Agency
     Subjects: internet advertising, internet marketing
     DeweyClass: 658.8
     Resource type: document
Web Review: Practical Web Advertising
Series of articles about designing, serving, selling and accepting advertising for Web sites, looking at the creative, business and technical sides of Web advertising.
     Author: Songline Studios
     Subjects: internet advertising
     DeweyClass: 659
     Resource type: articles